Wix Code empowers beginners and developers to build web apps

Database programming isn’t typically associated with consumer technology, although many of these consumers may not realize how much database functionality lurks beneath the apps and websites they they use daily. But with its announcement of Wix Code today, Wix is ​​trying to break the coder-consumer gap for its more than 110 million users.

Wix Code offers templates for data-driven websites that are ideal for clients who need features such as reservations and event registrations, which are traditionally handled by professional web developers. According to Uval Blumenfeld, Wix Product Manager, the new offering consists of five tools: databases, forms, dynamic pages, managed JavaScript, and external APIs; the first three require no coding knowledge.

For Wix users who think this sounds too intimidating, the new tools are completely optional and will only appear if enabled. “We added the Wix touch to make things accessible and democratize technology,” Blumenfeld told PCMag.

Pre-made database types are no more demanding than filling out a spreadsheet. Custom forms and user input controls are useful for collecting information from site visitors; a food site might ask users to submit recipes, for example. Data-driven dynamic pages seem to be geared towards developers, but that just means that your site’s pages are built on the fly based on table entries. You might have a college course page that you designed in Wix, but you might get different pages for each course based on database entries.

Wix Code Database

The latest two new features allow true site developers to use Wix to design sites, then go under the hood to add functionality through a fully managed JavaScript development environment and calling external APIs to take advantage of web services. and improve the behavior of the site.

Wix is ​​always pushing the boundaries when it comes to DIY site building services. Previously, it came out with the awesome ADI – Artificial Design Intelligence – which powers a site builder option that creates a stunningly beautiful web presence for you by extracting existing online information based on the contact information you enter. This new code initiative goes the other way, giving site builders more detailed control and professional capabilities.

The service is still in beta, but anyone can now sign up and learn more at www.wix.com/code(Opens in a new window). Watch the video below for a demo.

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